Topic: How to be Brave
Description: Will you risk coming to hear Eoin talk about taking creative risks? Sounds risky.
Creative Director, Channel 4 / 4Creative
I work at 4creative, where I’m responsible for managing the creative department. 4creative is one of the best in-house agencies in the world, having won four D&AD black pencils, a BAFTA and stuff like that. We write and produce provocative and innovative work across all Channel 4 brands and services. It’s a pretty fun job.
Time: Monday, 3rd August 2020, 10:00AM (SAST)
Topic: Audiences, Empathy and Marketing: Covid Edition
Description: In this unprecedented time of global pandemic how do you sell without seeming insensitive? Join The Brief Doctor’s Tim Hughes for a journey of empathetic communications from around the TV world. See some of the stand-out spots that emotionally connect with their audience, and take part in a live workshop to super-target your viewers and get your fans to tell your brand story for you.
Hosted by: Samira Gerin-Singh
Founder, The Brief Doctor
Tim Hughes a global expert in creative brand strategy and founder of The Brief Doctor. His background is in TV promotions, branding and marketing. He is a lifetime achievement award–winner, and former chair of Promax UK.
Time: Monday, 20th July 2020, 10:00AM (SAST)