Kjetil Njøten

NBCUniversal International Networks
Vice President Creative & Original Content UK & EMEA

Over the last 20 years Kjetil’s been lucky enough to spend considerable time at creative powerhouses like MTV, 4 Creative and boutique agency devilfish. He also enjoyed(ish) time as a Commercials Director, working with some of the biggest agencies and brands across UK & Europe.

Since joining NBCUniversal in 2014, Kjetil heads up the in house Creative teams across its portfolio in the UK, Central & Eastern Europe, Middle East and Africa.

His career highlights include directing spots for rock giants U2 and The Killers, martial arts legend Chuck Norris, creating a Superbowl Advert for FX and meeting MC Hammer…

To date Kjetil has won over 100 creative awards.

Session(s):

Bloody Poms! (Or how to be relevant from far, far away).

Great creative work mines insights and truths to connect your brand with its audience. But how do you achieve this when you’re based in a different continent, culture and experience from your audience?

NBCUniversal run one of the biggest and most successful international channel portfolios in the African market but we do so from London. With only one Marketing Manager in the region.

In this session we’ll share how we’re increasingly partnering with the African creative community (and community at large) to help overcome this challenge to create our biggest campaigns.

Sponsors

  • Gold Sponsors
  • Awards After Party
  • Creative Partner
  • Silver Sponsors
  • Bronze Sponsors