PROMAX is the world's premier association of promotion and marketing professionals in electronic media - those responsible for building audiences and revenues for their organisation. BDA is the world's leading association of designers involved in all aspects of electronic design for the broadcast, broadband, and multimedia world. PromaxBDA are unified in many activities because the work of promoters and designers is often inextricably linked. Together, PromaxBDA form a potent and influential alliance of the leading marketing and design professionals in the electronic media world.